BRAND POSITIONING & MESSAGING STRATEGY
Brand Strategy Headline
Seperate the fizzle from the sizzle and fire up your lead flow with a personalised sales copy roast from an expert conversion copywriter for just $97.
5.0 ⭐⭐⭐⭐⭐ Google Reviews
Consultants, Coaches and Experts Rely on Clevr for High-Converting Copy
I now read our materials and feel proud and much more confident.
Elise Sernik
Leadership Space
Stacey is truly a word wizard. No one better in the business.
Kristy Chilman
The Brand Architect
The copy was amazing. It showed insight, humour and hit the right tone.
Nigel Crowe
STADA Pharmaceuticals
Does Your Copy Need a Tough Love Intervention?
Your homepage, landing page or welcome sequence is getting clicks and views but it isn’t converting and you’re not sure why.
You’ve rewritten your homepage, landing page or welcome sequence more times than you care to admit—and still don’t love it.
You suspect your copy’s the problem, but you’re too close to see it clearly (or too busy to deal with it).
From Stone Cold Copy to White Hot Website Conversions in Just 72 Hours
Picture your inbox filling with inquiries from people who understand what you do and who it’s for.
Imagine that the homepage you've rewritten more times than a bad breakup text stops making you wince and starts making you money.
That’s the power of optimised website copy. And it starts with a thoughtful, personalised copy roast from an expert conversion copywriter.
You’ll Walk Away With;
A line-by-line audit that assesses and rates your copy against 7 key drivers of conversion
A PDF list of what is working, what’s not and what needs to change
A Loom video walkthrough so you can see the gaps in context
A 20 minute follow up call with me to get your questions answered.
What You Can Get Roasted 🔥
A Homepage
You’ve got one chance to make a first impression. Let’s make it a good one.
A Landing Page
Your sales or opt-in page, reviewed, roasted and ready to convert browsers into buyers.
A Welcome Sequence
Up to 5 emails in a sequence, sharpened to build trust an decrease bounce rates.
Know Exactly What to Say and How to Say It
An Actionable Plan
What is working, what is not and how to fix it. Explained in plain English by a real human.
A Stronger Brand
I blend CRO with positioning strategy to give you a full picture of what is working across your brand.
More Sales
When your copy is clear, on-brand and rooted in sales psychology, it converts browsers into buyers.
Certified by the Best in the Business
The Roast Process
Step 1
Submit your copy
Submit your homepage, landing page, or welcome sequence (max 5 emails) and fill out a short questionnaire.
Step 2
Get Roasted
I'll personally audit your copy against 7 key drivers of conversion, send you a PDF and video of your audit and book a 20 minute follow up call to answer any of your questions.
Step 3
Smoke Your Competition
You'll have everything you need to to optimise your copy, to improve user flow and to maximise sales conversion.
Peter vs Tony
Watch my most controversial roast!
See what happened when I roasted the pollies during an election campaign. And went a little viral whilst trying not to vom.
Hi
I’m Stacey Ellis Fisher
I’m the brand strategist, conversion copywriter, serial founder and corporate escapee that experts call on when they need pitch-perfect positioning & high-converting copy that sounds like them and fills their calendar with dream-fit clients.
Stacey moves very fast and is extremely good value.
Dean Grace
Aurora
It was such a delight to work with Stacey, everything's so much clearer.
Jocelyn Brewer
Digital Nutrition
Stacey makes marketing so fun and accessible.
Courtney Bowie
Her Lawyer
Ignite Your Sales With Copy That Sparks Action
Small changes can lead to big conversions if you know what to change. Let me show you.
If you decide to work with me within the next 3 months, your $97 is credited toward a bigger project.
Frequently Asked Questions
A brutally honest, expert review of your homepage, landing page or welcome sequence (up to 5 emails). You'll get a Loom video walkthrough with line-by-line feedback, and a written summary of what’s working, what’s not, and what to fix.
You’ll have your roast within 3 business days - faster if I’m between projects, slower only if something’s on fire (professionally speaking). If I’m booked up, I’ll let you know before you pay.
Google Docs, PDFs, live URLs, Notion pages - basically anything I can read without opening Microsoft Word circa 2006.
Yes. Lots of clients do. If you decide to go ahead with a bigger project within 3 months of purchasing your roast, I’ll credit your $97 toward it.
Maybe. But only briefly. I won’t sugar-coat it, but I will explain why something’s not working - and exactly how to fix it. Most clients say it’s the most helpful feedback they’ve had in years. Some even use it to brief their team.
Probably. If it’s under 1,000 words and involves words that are intended to convert to a sale, I can roast it. Email me if you’re unsure.
Not as part of the roast - but if you want help implementing the feedback, we can scope that as a next step. No awkward sales pitch. Promise.
Take the 2-minute quiz. It’ll tell you if a $97 roast makes sense, or if you’re better off skipping straight to a bigger project.
ACKNOWLEDGEMENT OF COUNTRY
Clevr Copy acknowledges the Gadigal people of the Eora Nation, the traditional custodians of the land on which we live & work and pay our respects to the Elders both past, present & emerging.
+61 402 270 881
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Acknowledgement of Country
Voice Copy acknowledges the Gadigal people of the Eora Nation, the traditional custodians of the land on which we live & work and pay our respects to the Elders both past, present & emerging.